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About Us

Hoosier Tire Custom Manufacturing stands as a testament to the enduring legacy of Hoosier Racing Tire, a pioneering force in the world of high-performance racing tires since its inception in 1957. Founded by Bob Newton, Hoosier Racing Tire began its journey in an abandoned horse barn in South Bend, Indiana, driven by a singular vision: to create tires dedicated solely to the demands of racing.

In those humble beginnings, Newton witnessed the struggles of racers contending with restricted sizing options and hard tread compounds from street tires not suitable for the rigors of the track. Out of this necessity, he embarked on a mission to provide a solution. The success of this venture laid the groundwork for future innovation and marked the beginning of a new era in engineering and performance excellence.

About Us
About
 Hoosier Tire

About
Hoosier Tire

Over the ensuing decades, Hoosier Racing Tire solidified its position as a frontrunner in grassroots racing, renowned for delivering unparalleled performance and durability across a myriad of conditions and track surfaces. The brand's commitment to igniting passion, empowering pride, and driving success in the racing industry has propelled it to podiums worldwide, setting a benchmark for competitors to aspire to. In 2013, leveraging decades of expertise and a commitment to innovation, Hoosier Racing Tire expanded its portfolio to include custom manufacturing services. Building upon the same high-quality materials, compounds, and processes synonymous with its racing heritage, Hoosier Tire Custom Manufacturing brings precision engineering and unparalleled expertise to industries beyond racing.

The expanded offerings ensure that the same rigorously tested and proven processes, compounds, and components that have dominated the racing circuit are now available to elevate other’s projects to new heights. Dedicated to helping achieve goals with precision, reliability, and performance excellence, collaborating closely with customers enables leveraging expertise and experience to solve unique challenges and deliver tailored solutions that exceed expectations.

Continental

In 2016, Hoosier Racing Tire entered a new phase of its storied journey when it was acquired by Continental Tire. As Hoosier Racing Tire embarks on its next chapter, the success remains inseparable from the dedicated and passionate team that drives it forward. The commitment to excellence is not just a promise but a legacy—one that continues to inspire Champions on and off the track. Partnering with Hoosier Tire Custom Manufacturing offers the difference that decades of racing heritage, precision craftsmanship, and unwavering dedication can make for projects.

Together, let's redefine what's possible.

Continental ISO 9001:2015
Our People

Our People

At Hoosier Tire Custom Manufacturing, our team is driven by expertise, dedication, and a genuine passion for what we do. With decades of experience and a foundation rooted in racing heritage, we bring a wealth of knowledge to every project. Our commitment to excellence is reflected in our extensive training programs, ensuring that each member of our team is equipped with the skills needed to deliver superior results.

What truly sets us apart is our customer-centric approach. We approach every challenge with a can-do attitude, striving not just to meet expectations but to exceed them. We take pride in our workmanship and are dedicated to ensuring that our customers achieve success. With a focus on longevity and a track record of reliability, we're more than just a supplier—we're a trusted partner committed to helping our customers win.

tires

Our Mission

Fueling Passion, Pride and Success